Articles
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N.04/2008Expert and Peer Pressure in Food and Wine Tasting: Evidence from a Pilot Experiment
We investigate experimentally the role of experts and peer pressure on food and wine tasting, in order to assess whether individual blind tasting might be affected and biased by the judgements expressed... »
Paolo Buonanno (University of Bergamo, University of Padova, University of Brescia, University of London) ; Giovanni Caggiano (University of Bergamo, University of Padova, University of Brescia, University of London) ; Matteo Maria Galizzi (University of Bergamo, University of Padova, University of Brescia, University of London) ; Leone Leonida (University of Bergamo, University of Padova, University of Brescia, University of London)
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N.03/2008A market-based pricing model for wines: Test over the period 1988-2007
Contrary to the estimation of an hedonic price equation which include all factors explaining prices, this paper suggest a model to explain the price of a speci c wine by the market price for wines. In... »
Jean Francois Outreville (United Nations Conference on Trade and Development, Geneva)
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N.02/2008Portuguese quality wine and the region-of-origin effect: consumers' and retailers' perceptions
This study investigates the relative importance of region of origin associated with extrinsic (price, brand, promotion) and intrinsic (grape, type of wine, colour, age, special references) cues in the... »
José Cadima Ribeiro (University of Minho, Institute of Accounting and Administration of Porto) ; José Freitas Santos (University of Minho, Institute of Accounting and Administration of Porto)
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N.01/2008The impact of tourism on the willingness to pay for a bottle of standard quality champagne
Wine tourism is currently a key issue for the European wine industry. As wine production around the world continues to exceed consumption, techniques which develop brand loyalty and stimulate sales need... »
David Menival (Reims Management School) ; Steve Charters (Reims Management School)